Converse Jack Purcell Signature Jungle Cloth

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—01. Wind. Water. Whatever.

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Earlier in the year, following on from their success with the 1970s Chuck Taylor, Converse released a modernized take on the classic Jack Purcell style. Rather than scrap what had been so successful over the decades, they went back to their roots, thickening the canvas, and updating only the things that matter. One of the innovations was the introduction of Nike Zoom Air Technology, improving the comfort and longevity exponentially. This season the Boston-based brand has gone one step further, adapting the winning formula that has already found a home on thousands of pairs of feet, by introducing the Signature edition in a new jungle cloth fabric. Inspired by the deck jackets worn by the US Navy in the 1940s, the shoe boasts a densely woven, water-repellent Bedford cord upper and a canvas inner lining to help keep feet warm and dry in the worst of weather conditions. Completed with an Ortholite footbed, and a herringbone outsole for improved traction, they're a great update to an already excellent shoe. Available in two colours, you can purchase a pair directly via the links below.

Converse have also debuted a unique and interactive advert to coincide with the model's release. Eschewing typical print and online expectations, they are working exclusively with Inventory to host the one-of-a-kind campaign on our Instagram feed. You can follow the updates throughout the day, with the bigger picture soon to be revealed.

—Available from Converse in Twilight and Sand Dune
—Inventory Instagram