Online Features
Looks
Tuesday
May172011

Issue 04 

01

Video

—01. Hard in the paint.

Words

From the paper to the plates to the pigmentation, printing a publication is a pretty portly process. We've spent a significant amount of time at the printers in the last few years on press check, an interesting and enlightening experience that not too many people get to see. This time around we shot some footage and made this little behind the scenes video of the printing of Issue 04. Printed at Hemlock Printers in Vancouver, B.C., Canada.

—Vimeo

Reader Comments (17)

Give me an iced out Inventory donut chain
May 17, 2011 | Unregistered CommenterCooly P
Tasteful music selection.
May 17, 2011 | Unregistered CommenterUlysses
Very cool seeing where one of my favorite publications is crafted.
May 17, 2011 | Unregistered CommenterJames
Cool to see.
May 17, 2011 | Unregistered CommenterMel
Great video guys. Nice to see you sharing the printing process.
May 17, 2011 | Unregistered CommenterChris
Press check is the best, and the worst.

Equal parts frustrating & enlightening
May 17, 2011 | Unregistered CommenterSam
finally inventory goes hard in the paint...
May 17, 2011 | Unregistered Commenterpostera
I guess inventory's style only goes as far as clothing. Cause god knows that music selection was terrible, as is Willms beat up Honda Civic.
May 17, 2011 | Unregistered Commenterregulator
I actually work in the print industry and see/hear presses/machines like the ones above every single day. I think part of the magic is the sound the machine makes and it's a little unfortunate you edited that out. But yea, Hemlock Press, I hear they do good work.
May 17, 2011 | Unregistered CommenterPrinter
Was on some Lex Luger ish cuz
May 17, 2011 | Unregistered CommenterCooly P
hilariously great!
May 18, 2011 | Unregistered CommenterJJ
What happend to Madlib??
May 18, 2011 | Unregistered CommenterDookie
@Regulator
Hitting below the belt on that car comment. But, maybe RW's going for that vintage Japanese look.
May 18, 2011 | Unregistered CommenterJustin
Willms is iced out, ya'll are haters
May 18, 2011 | Unregistered CommenterCooly P
OMG ULYSSES IS BACK! i missed you nikka
May 19, 2011 | Unregistered CommenterDookie
hey guys, like the idea of the video, but not a big fans of the soundtrack. would prefer the sound of the printing it self ..
May 20, 2011 | Unregistered Commentermark
i like it. the instrumental makes it sound like a grind! and nothing is in slow motion, which i also love. nice job
May 21, 2011 | Unregistered CommenterTim

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